“Faux omnichannel” shopping still persistent among retailers: BRP
Luxury Daily – As consumers see less separation between in-store and online retail, luxury brands and retailers are expected to offer […]
Author Archive for: brp
Entries by brp
Study: Customers want a consistent experience, but do retailers offer it?
Chain Store Age – Retailers who offer truly seamless shopping may gain a large competitive advantage. According to a new […]
1 year in: How Bash used a clothing rental program as a marketing tool
Glossy – A year ago today, French brand Bash opened its Nolita store with an experimental free rental program called […]
76% of Consumers Are More Likely to Choose a Retailer Offering Cross-Channel Pricing/Promotions Consistency, According to New BRP Report
87% of Consumers Want a Personalized and Consistent Experience Across Channels Boston, MA – September 18, 2019 – Today’s channel […]
How Blockchain is Transforming the Apparel Supply Chain
Apparel Magazine – It is an exciting time of innovation for the apparel industry — and retail at large — […]
How Steve Madden built up its e-commerce business
Glossy – More than 80% of Steve Madden’s revenue still comes from wholesale. But the footwear retailer still finds it […]
Building a Consumer-Centric Ecosystem
CS News – Convenience stores are still scratching the surface when it comes to harnessing the power of consumer-facing, frictionless technologies. While […]
Retail Personalization Comes Up Short in Two Studies
Email Marketing Daily – Almost 90% of consumers want a personalized and consistent experience in all channels. But only 59% of […]
Report: Consumers Want Less Friction, More Synergy at Retail
Progressive Grocer – An increasing number of shoppers are looking for more personalization, better mobile checkout and a consistent brand […]
Target’s loyalty program is expanding nationwide in October with perks for all shoppers
USA Today – Target is looking to expand its circle of loyal shoppers. In October, the Minneapolis-based retailer will roll […]
