According to a new special report on payment security only 22% of retailers currently support EMV transactions, another 53% of retailers plan to implement within 12 months. Read the report now.
Author Archive for: brpconsulting
About Kathleen Fischer
This author has yet to write their bio.Meanwhile lets just say that we are proud Kathleen Fischer contributed a whooping 61 entries.
Entries by Kathleen Fischer
According to the 2016 POS/Customer Engagement Survey, only 22% of retailers support EMV transactions. Why has the adoption of EMV been so slow? Many factors are making this complex, including: debit cards, mobile devices, banks, payment terminals, switches and the certification process.
The future store must encompass both worlds – the sensory experience of the physical store combined with the personalization and convenience of online shopping. hear Ken Morris, Principal, Boston Retail Partners & Eric Olafson, SVP Store Solutions, Demandware, discuss how the store has changed and will continue to change.
Retailers recognize the need to create a holistic customer experience that transcends channels, but most attempts are falling short. According to the 2016 POS/Customer Engagement Survey, 85% of the respondents indicate that unified commerce is their top priority. Many retailers have taken the “just get something done” approach to deliver a seamless customer experience that transcends channels. The unfortunate result of this quick fix approach is a “faux” omni-channel model that doesn’t execute as promised and has the risk of disappointing customers.
According to a new special report by Boston Retail Partners, new or upgraded mobile apps and websites are top commerce priorities for retailers. Retailers need to address security risks as they prepare for the anticipated shift of fraud from stores to e-commerce and mobile commerce sites.
Current retail planning systems are out-of-date and don’t effectively address today’s requirements for an omni-channel planning environment, according to Boston Retail Partners’ 2015 Merchandise Planning Benchmark Survey. Many retailers are using planning applications designed for old retail business models with a large percentage of these systems installed in the late 1990s or early 2000s.
Customers expect a personalized, seamless brand experience across digital and physical commerce touch points and unified commerce is key to delivering this experience. This is the new mantra in retail, according to the 2015 E-Commerce Survey, 43% of the respondents indicated that a consistent brand experience across channels is one of their top commerce priorities.
According to a new special report by Boston Retail Partners (BRP), retailers recognize the need to evolve their loyalty programs to satisfy today’s savvy, tech-enabled customer. The BRP SPECIAL REPORT: Loyalty Programs – Rewarding the Customer Experience, addresses how consumers’ behaviors and shopping habits have evolved through new technology and expanded channel offerings.
Nearly all retailers have an e-commerce presence and consumers expect it. Consumers typically visit a retailer’s Website for product research and comparison before they ultimately make their purchase either online, in the store or on their phone. E-Commerce and m-commerce continues to be a high growth opportunity for retailers and we are keen to learn how retailers are approaching e-commerce in their organization.
According to the BRP SPECIAL REPORT: Real-time Retail – The New Retail Imperative, nearly 50% of retailers indicate that real-time retail is one of their top three priorities!
Real-time retail is the ability to deliver a holistic experience to consumers whenever, wherever or however they choose to shop by gathering, analyzing and disseminating customer, product, pricing and inventory data across all channels – in real-time. This enables retailers to leverage “customer context,” which we define as the interrelated factors of customer insights and environmental conditions, to make the shopping experience relevant.
ABOUT BRP CONSULTING
We are a comprehensive consulting firm helping many of the most successful retailers and restaurant operators solve their business and technology problems. We focus on three key areas: IT strategy, vendor selection and project implementation.