A Conversation With BRP: The Future Of Omni-Channel Retailing

During a recent interview, a few of the consultants at BRP participated in an interesting discussion about the future of Omni-Channel Retailing.

A_Conversation_with_BRP-The Future of Omni-channel Retailing

Forget The Register: Stores Use Mobile To Make Sales On The Spot

ALL TECH CONSIDERED – Article on the use of mobile technology to enhance the customer experience. Includes comments from Brian Brunk, principal, Boston Retail Partners.


VIDEO: Cyber Monday Kill Black Friday?

CNBC – ComScore says shoppers spent $1.5 billion on Cyber Monday, with Michael Matacunas, Parker Avery Consulting, and Walter Deacon, Boston Retail Partners. What impact did Cyber Monday have on Black Friday?


Barneys revamps in-store checkout via iPad POS technology

LUXURY DAILY – Department store Barneys New York is giving in-store shoppers a more personalized checkout experience through a partnership with Infinite Peripherals that will equip sales associates with mobile point-of-sale devices at its flagship location. Includes quotes from Greg Sokolowski, vice president at at Boston Retail Partners.


Retailers Update In-Store Technology To Offer Real-Time Customer Engagement

RETAIL TOUCHPOINTS – Consumer demand for instant access to product information is driving developments around in-store technology. Ben & Jerry’s, 4food, The Home Depot and Motorola are a selection of companies introducing innovative new customer-facing retail strategies in the areas of: mobile POS, coupons and specials; smartphone check-out capabilities; personalized promotions; digital signage linked to Twitter feeds; improved in-store communications; cloud-based POS solutions; and other real-time strategies. Includes insights from the 2012 BRP POS Benchmarking Survey.


Rethinking TCO for POS

RIS NEWS WHITE PAPER – Today’s point-of-sale revolution, with retailers looking to their POS solutions to accomplish more than ever before, requires a change in the definition of Total Cost of Ownership. Download this white paper to learn why expanded software and peripheral choices, virtualization/cloud options and mobile and omni-channel integration capabilities are being factored into today’s broader, more accurate TCO calculations. Includes insights from Boston Retail Partners’ POS Survey.