Consumers expect in-store personalisation

MarkLives.com – Technology is bringing new life to brick-and-mortar stores as the physical and digital retail environments collide. See findings from a BRP, retail consulting firm, study and comments from Ken Morris, principal, BRP.

Significant Retail Trends in 2019

Jeweller Magazine – If we don’t look ahead, we risk being left behind. Perhaps nowhere is that risk greater than with the emergence of Artificial Intelligence (AI) as a practical retail technology. See findings from BRP, retail consulting firm, survey report.

What Do Consumers Want From a Retail Store?

The Motley Fool – A new survey on shopping satisfaction indicates it may not be what you think. See findings from BRP’s Special Report on Personalization and comments from Ken Morris, principal at BRP, retail consulting firm.

In a sneaker market dominated by resale, Foot Locker is aiming to stay relevant

Glossy – Last week, Foot Locker invested $100 million into sneaker resale platform GOAT, which merged with boutique brick-and-mortar sneaker reseller Flight Club last year. See comments from David Naumann, VP of marketing at BRP, retail consulting firm.

HAPPY 100th FOOD CITY!

Frozen and Refrigerated Buyer – At first glance, Abingdon, Va.-based Food City would appear to have little in common with heavy hitters Kroger, H-E-B, Safeway and Wegmans. See comments from Perry Kramer, SVP at BRP, retail consulting firm.

Study: Retailers lag shopper expectations for in-store tech

Mobile Marketer – Shoppers are ready to try new technologies like augmented reality (AR), virtual reality (VR) and cashierless checkout that improve their in-store experience but retailers are lagging in providing them, according to a survey by BRP, retail consulting firm.

Technology is Keeping Physical Stores Off of Life Support

Sourcing Journal – The retail storefront isn’t dead, even as large shopping centers and chain stores shut down locations nationwide. BRP Consulting’s latest special report, The Future Store, illustrates how next-generation tools like video chat and AI will factor into shoppers’ purchasing processes.

Retailers Deploy Virtual, Augmented Reality, Voice Assistants

Media Post – Retailers are moving ahead with more in-store tech ranging from virtual and augmented reality to virtual mirrors and digital voice assistants. Nearly a third (29%) plan to add augmented reality within the next thee years and 9% already use it, according to a study by BRP.

SGB Media – According to findings from the BRP (retail consulting firm) Consumer Study and the 20th Annual POS/Customer Engagement Survey Consumer Study, 79 percent of consumers indicated personalized service from a sales associate was an important factor in determining at which store they choose to shop.

Report: 79% of consumers want personalized in-store experience

Refrigerated & Frozen Foods – Personalization and technology are bringing new life to brick-and-mortar stores, according to a report published by BRP, retail consulting firm. See comments from Ken Morris, principal at BRP.

Top 5 Trends Driving Retail Innovation

Retail TouchPoints – With any technology, new or old, the biggest challenge comes not in the invention itself but in its application. See comments from Brian Brunk, principal at BRP, retail consulting firm.

Retailers’ personalization efforts fall short of shopper wish lists

Retail Dive – Over three fourths (79%) of customers surveyed by BRP, retail consulting firm, said the ability to get personalized service from a store associate is a significant factor in helping them decide where to sho

Mobile Payments Self-Checkout Future In The Hands Of New MPOS Systems

Payment Week – It’s easy to see why a lot of people like the idea of mobile payments and self-checkout. See research findings from BRP, retail consulting firm.

Study Shows Demand for Personalization for Better In-Store Experience

WWD – The survey from BRP noted that just over half of retailers surveyed see personalization as a top priority. See comments from Ken Morris, principal at BRP, retail consulting firm.

Study: Brick-and-mortar shoppers make it personal

Chain Store Age – Even in the age of self-checkout, consumers want a personalized store experience. According to results from a new special report on personalization from BRP, retail consulting firm. See comments from Ken Morris, principal at BRP.