Independent Retailer – Technology advancements have abounded this year. From retail robots, to the introduction of shopping through augmented reality, technology has become an essential part of retail development. Throughout the years, as new technology has developed, one thing has remained the same: shoppers want increased convenience. Portable technology, such as mobile devices and tablets greatly increase both customers’ experience in-store as well as your store associates’ training.
Based on research done by Boston Retail Partners, 89% of retailers plan to put mobile solutions in the hands of their store associates and 84% of retailers will use mobile point of sale systems in-store by 2020. The major categories in which mobile devices can be used are customer identification and engagement, associate training, task management, and point of sale.
Registers are anchored to counters, but new technology allows purchases to be made anywhere in the store. Using mobile devices as points of sale eases the checkout process for customers. Rather than waiting in line, an associate can help shoppers find an item and checkout from anywhere in the store. In addition to checking out anywhere, if a customer is looking for a specific product, rather than walking to the back room or the computer to check inventory, having a phone or tablet to quickly search, find, order, and purchase the item makes the entire process seamless. Offer customers the ability to checkout instantly without waiting in line or walking to a cash register.
Read Full Article: Upgraded Technology, Upgraded Experience: Using Mobile Devices In Your Store